Field notes

Local SEO, explained for the people running the business

Guides on Google Business Profile, reviews, competitors, and map-pack rankings — written for owners, not SEO consultants.

Multi-location SEO

Franchise Local SEO Software Checklist: What Multi-Location Teams Should Standardize First

A franchise local SEO software checklist for standardizing profiles, reviews, reporting, local pages, and location-level priorities before scaling.

July 2, 20266 min read