Field notes

Local SEO, explained for the people running the business

Guides on Google Business Profile, reviews, competitors, and map-pack rankings — written for owners, not SEO consultants.

Reviews

Review Request Link and QR Code Checklist: How to Ask Customers Without Creating Local SEO Risk

A local business checklist for review request links and QR codes: timing, compliance, templates, tracking, review replies, and local SEO risk control.

July 2, 20266 min read

Reviews

Reviews Not Showing on Google? What Local Businesses Should Check First

A practical checklist for local businesses when Google reviews disappear, slow down, or stop showing publicly on a Business Profile.

June 27, 20265 min read